It doesn’t matter where you stand on social media, it’s going to be around for a while. Both individuals and businesses use it, but there are many aspects of social media that have been misunderstood. Myths of Social Media addresses commonly held beliefs that are false, and what is actually true.
Aimed at businesses, the book covers 28 myths, such as social media replaces a website, it causes information bubbles, and that it is full of fake news. For each one, the actual truth is given, and the supporting research is provided. This book can serve as a guide for forming, or redoing, your social media presence. With it, you can better interact with your customers.
There are several myths busted that individuals can benefit from reading. I found several things that I need to look at both for my business and for myself.
I received a complimentary copy from the publisher through NetGalley. All opinions are my own.